Using QR Codes – The Complete Guide!

Although many marketing gurus disagree on the efficacy and efficiency of QR (quick response) codes, consumer data from Europe and Japan prove otherwise. QR codes are quick to implement and cost virtually nothing, especially to the seasoned marketer. In fact, all they demand are a few design changes and a dedicated mobile webpage or site. And they have the potential to deliver some great returns.

While QR codes may not have caught on like wild fire in North America, it’s only a matter of time. In this article, we’ll help you understand and adapt your marketing campaign to the vagaries and many benefits of QR codes.

via Using QR Codes – The Complete Guide! | SiteProNews: Webmaster News & Resources.

Best Personal Finance Mobile Apps

As any financial advisor will tell you, the first step to growing your money is knowing how much you have to begin with. The best personal finance apps for your iPhone or Android phone can tell you that, anytime and anywhere you’re holding your smartphone. Personal finance apps extract real-time data from all your financial service providers, including banks, investment houses, PayPal, lenders, and loyalty rewards programs, to paint the most accurate portrait of your finances on the fly. This is a far cry from the pre-PC days when tracking your expenses involved saving receipts, writing down transactions, opening paper bills, and going to the bank every now and then.

With a personal finance app, smartphone owners really have no excuse to go into overdraft.

via Best Personal Finance Mobile Apps | PCMag.com.

QR codes find love with local business mobile marketers

Mobile marketing platform, BestBuzz, uses dynamic QR codes in order to provide consumers with various types of rewards while generating hype about different brands using social media, making it a very successful choice for local businesses who used these promotions for this year’s Valentine’s Day.

via QR codes find love with local business mobile marketers | QR Code Press.

Using mobile coupons for your marketing campaigns

A forecast and report “Mobile Coupons & NFC Smart Posters: Strategies, Applications & Forecasts 2009-2014,” by Juniper Research predicts that more than 300 million consumers around the world will have used mobile coupons by 2014.

mobiThinking.com cites from Juniper Research’s 2010 report, that mCoupons will dominate mobile retail marketing spend until 2013: Mobile retail will exceed US$12 billion by 2014 (mobile retail is defined as mCoupon redemption values, smart poster fees and advertising expenditure).

via Using mobile coupons for your marketing campaigns | Vomo.

10 Must-Have iPhone Apps

New to the iPhone? Or maybe you’re a veteran user trying to clean up your apps. Whatever the case, we all need a little guidance when it comes to figuring out which apps to install. The ten iPhone apps on this list are ones we recommend every iPhone owner download, install, and actually use.

via 10 Must-Have iPhone Apps | PCMag.com.

Best SA mobile marketing campaigns

Mobile marketing shines in South Africa. Thanks to the biggest mobile marketing companies in South Africa, three mobile marketing campaigns can be singled out for their uniqueness and ability to capture the hearts and minds of their intended audience.

via Best SA mobile marketing campaigns | Vomo.

China Telecom, Apple Deal Means More iPhones Coming To China

Apple Inc has signed with China Telecom to sell its iPhone in China from next month as it looks to boost its flagging share of the world’s biggest mobile phone market.

via China Telecom, Apple Deal Means More iPhones Coming To China.