Mobile Commerce – 27% of marketing e-mails are opened on mobile devices

A new study of 974 million marketing e-mails across 11 industries shows that use of smartphones and tablets is growing by leaps and bounds as more consumers shift typical computing activities from the desktop to mobile devices in ways that affect m-commerce marketers.

via Mobile Commerce – 27% of marketing e-mails are opened on mobile devices – Internet Retailer.

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