Mobile Marketing Goes Postal in New USPS Promotion

The United States Postal Service is taking a gigantic leap into the cutting edge technologies of the 21st Century.

This week, the USPS began offering the 2012 Mobile Commerce and Personalization Promotion to encourage commercial mailers to use mobile marketing tools on their mail.

Among the tools touted by the Postal Service are QR codes and other print technologies that can easily be scanned.

via Mobile Marketing Goes Postal in New USPS Promotion | Daily Deal Media.

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