Monthly Archives: July 2012

Making the Most of the Hot New Trend

The term “mobile” tends to confuse a lot of business owners. Questions pop up like “Do I really need it?”, “Is my site mobile ready?” and, “What do consumers expect from mobile?” Deciding to go mobile is, for many, no … Continue reading

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The Mobile Marketing Sales Funnel

One of the things that is rapidly becoming apparent about mobile marketing is the high quality of the leads it produces, especially compared to other lead sources. via The Mobile Marketing Sales Funnel.

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Marketing feature: ‘Contextual’ apps are changing the mobile landscape

Given the power packed in today’s smartphones, it’s no surprise that app usage is exploding. Whether we’re looking for the nearest café or paying our bills, mobile is revolutionizing how we live. But the current technology is just the start … Continue reading

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Starbucks Pushes Mobile Payments Ahead of New Business Trend

Mobile marketing for business is exploding these days, but there’s another side to the mobile revolution that you’ll want to consider, especially if your company takes customer payments regularly. Here are a few new developments and what you need to … Continue reading

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50 Mobile Marketing Facts

Amazing Facts About Mobile Marketing 50 Mobile Marketing Facts.

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Marketers Take Mobile Ads for a Test Drive

The company’s strategy is just one sign of a nascent boom in mobile advertising, which to date has fallen short of expectations, in part because the limited screen real estate makes it hard to craft ads that don’t annoy users. … Continue reading

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comScore: In U.S. Mobile Market, Samsung, Android Top The Charts; Apps Overtake Web Browsing | TechCrunch

comScore just released its latest monthly mobile numbers, which chart mobile phone usage for a three-month average period ending in May 2012. During this time, 234 million Americans age 13 and older used mobile devices, which is consistent with the … Continue reading

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